What is SMM?

The advertising industry has benefited greatly from social media marketing (SMM), which has opened up a whole new universe of chances for marketers and audiences to engage. There are 350 million users in the world, and it's growing! SMO entails reaching out to your audience using social media sites like Facebook, Twitter, LinkedIn, Pinterest, and others, as well as blogs, RSS feeds, social news sites, and other platforms. Having a two-way communication relationship with your present and new clients has shown to be the most cost-effective technique. Not only does social media provide you a global reach, but it also aids in increasing visibility, broadening brand coverage, driving traffic, leads, and conversions, and most significantly, creating an engagement element with your audience. In fact, because of their "word of mouth" capabilities, social networking sites are more compelling than anything else!

Our Approach

With nearly 42% of the population using social media on a regular basis, disregarding social media as part of your digital marketing mix sounds insane. The use of social media platforms such as Facebook, Instagram, Twitter, Pinterest (and others) to achieve your business goals is referred to as social media marketing. Whether your goal is to raise brand awareness in a niche market or to drive massive volumes of sales in a popular business, there is almost certainly a place for you in the social media sphere. Whether you like it or not, social media is one of (if not the) most rapidly developing cultural pillars, and it's frequently the first place people go when generating and sharing content, sourcing news, and so much more. As a result of its widespread adoption, it is currently thriving, with a plethora of businesses vying for your attention and the title of finest.

Facebook

Facebook's usership is genuinely a global network, with over 2.38 billion monthly active users, making it the king of social media as we know it. Despite popular belief that Facebook is solely used by your parents, the platform's greatest usership is still made up of 44 percent of 18-34 year olds in the UK, making it a valuable marketing channel.

Instagram

With a sprinkle of aspiration and a growing heaping of meme culture, this is truly the millennial channel! Over 80% of users regularly check company profiles every day, so don't miss out! 64 percent of 18-29 year olds are active on the channel, with a nearly equal split between male and female users, so don't miss out!

Twitter

We've seen it all on Twitter, from 140 characters to 280 characters, to housing rants from the President of the United States — we've seen it all! It's still the best location for viral material and keeping up with the current trends as a business medium.

YouTube

The second largest social media platform (as well as a search engine) in the world! YouTube appears to be on track to continue to supplant television, allowing businesses and people to exhibit their skills and products to a global audience. We can assist you in developing ideas and strategies for creating genuine and compelling consumer-facing content.

Frequently Asked Questions

It's critical that we understand your goals for using social media before we can design your social media strategy. We can utilize this information to adapt the material we provide, whether it's an increase in sales, inquiries, or website traffic.

Boosting postings is a powerful approach to get the word out about a product or service to a larger audience. It's also a terrific technique to boost brand awareness and expand your social media following far faster than organic growth.

Yes, as most postings will not require a paid marketing budget, this can be addressed and agreed upon throughout the consultation phase. We can set up paid advertising for you and discuss a recommended budget with you if you want to reach a larger audience.